Apr 01, 2025

2024-2025 Lakeland University Undergraduate Catalog

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2024-2025 Lakeland University Undergraduate Catalog

Sport Management and Leadership, B.A.

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Students who have successfully completed a B.A. in Sport Management and Leadership from Lakeland University should be able to:

Explain the major concepts in the functional areas of sport management, leadership, sport marketing, and facilities management.
Construct and present effective oral and written forms of professional communication.
Identify the key legal and ethical issues related to contemporary sport management conduct.
Identify guidelines relative to diversity and inclusion in the sport industry.
Demonstrate content knowledge as it pertains to the sport industry.
Demonstrate personal characteristics such as motivation, maturity, judgment, and adaptability as they pertain to the sport industry.

Major Requirements (49-59 semester hours)

BUS 150 - Pathways to Success: An Introduction to Business
CHG 223 - Psychology of Coaching and Team Building
EXP 100 - Professional Protocol (1 semester hour)
SML 144 - Introduction to Sport Management and Leadership
SML 315 - Sport Marketing and Promotion
SML 320 - Managing Diversity in Sport Organizations
SML 324 - Programming of Athletic Facilities and Events
SML 390 - Cooperative Education Experience–Sport Management and Leadership (1-12 semester hours)
Students should complete three (3) total hours of Cooperative Education Experience.
Students who complete the Cooperative Education Emphasis do not complete the SML 390 - Cooperative Education Experience–Sport Management and Leadership (1-12 semester hours) course.
SML 410 - Organization and Management of Sport Programs (WI)
SML 450 - Essentials of Ethics and Law in Sport

Nine (9) semester hours from the following:

BIO 100 - Introduction to Biology (4 semester hours)
OR BIO 111 - Life Sciences I (4 semester hours)
COM 111 - Fundamentals of Public Speaking
ECN 301 - The Economics of Sports
SOC 221 - Sociology of Sport
- A combination of BUS, ESS and SML courses (duplicate courses in chosen emphasis not allowed)

Students must select and successfully complete one of the following emphases:

Students who choose to complete an available Cooperative Education Experience course as part of their specific emphasis must complete three (3) semester hours of the internship course of that emphasis in addition to three (3) semester hours of the SML 390 - Cooperative Education Experience–Sport Management and Leadership (1-12 semester hours) course.

Athletic Administration (12 semester hours)

A student is not eligible to choose this emphasis if also completing a Management emphasis.

Athletic Coaching (12 semester hours)

One of the following (2 semester hours):

Communication (12 semester hours)

Cooperative Education (22-26 semester hours)

*Only available to Sport Management and Leadership majors

Complete for a total of twenty to twenty-four (20-24) semester hours:

SML 390 - Cooperative Education Experience–Sport Management and Leadership (1-12 semester hours)
OR EXP 290 - Cooperative Education Experience I (1-12 semester hours)
OR EXP 392 - Cooperative Education Experience II (1-12 semester hours)
OR EXP 395 - Cooperative Education Experience III (1-12 semester hours)
Students complete EXP 290 , EXP 392 , EXP 395 , in that order, for a cumulative amount of no more than twelve (12) semester hours across the three courses.
Each course may be completed only once.
The remaining semester hours of cooperative experience learning must be SML 390.

Entrepreneurship (14-15 semester hours)

Choose 5 of 8:

BUS 230 - Principles of Entrepreneurship
BUS 302 - Corporate Innovation
BUS 418 - Internship in Entrepreneurship (1-12 semester hours)
BUS 480 - Special Topics in Business
OR BUS 285 Special Topics in Business *
BUS 487 - Sales Management
COM 213 - Advanced Public Speaking
COM 220 - Persuasion & Advocacy
MUS 303 - Music Entrepreneurship (2 semester hours)
* Topic must be in or related to entrepreneurship. Consult with advisor to approved topics.

Hospitality Management (12-20 semester hours)

A student is not eligible to complete this emphasis if also completing a major in Hospitality Management.

Choose 4 of 5:

Nonprofit Management (12-13 semester hours)

Courses for this emphasis are typically scheduled online or in other course formats.

Choose 4 of 5:

Retail Management (15-16 semester hours)

Choose 5 of 6:

Sales Management (12-13 semester hours)

Choose 4 of 5:

Strength and Conditioning (20 semester hours)

Student Designed (12 semester hours)

Students may propose a twelve (12) semester-hour emphasis in an area of academic interest that complements their major in the J. Garland Schilcutt School of Business & Entrepreneurship
Students may fulfill the emphasis requirement by completing current courses offered by the College of Business and Science, courses offered in other College of Humanities and Education, cooperative design courses, or internship experiences that are relevant to an area of interest.

Optional Emphases to Supplement this Major:

Notes:

A student completing a major in Sport Management and Leadership is not eligible to earn a major in Business Administration or Organizational Leadership and Development with a Sport Management or Management emphasis.
- The student may complete a major in Business Administration or Organizational Leadership and Development with a different emphasis.
A student completing a major in Sport Management and Leadership is not eligible to earn a minor in Cooperative Education.*
^Degree restrictions apply.