Jul 22, 2024  
2020-2021 William R. Kellett School of Undergraduate and Graduate Studies Academic Catalog 
    
2020-2021 William R. Kellett School of Undergraduate and Graduate Studies Academic Catalog [ARCHIVED CATALOG]

Communication, B.A.


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Students who have successfully completed a B.A. in Communication from Lakeland University should be able to:

  • Communicate effectively in informative, persuasive, and group public speaking situations.
  • Create messages appropriate to the audience, purpose, and context.
  • Use and discuss key communication & new media concepts and terminology.
  • Critically analyze discourse.
  • Write original works in accordance with professional, industry, or graduate school expectations.
  • Create effective communications in digital and new media contexts.
  • Develop and implement communication strategies to engage a broader community beyond the classroom.
  • Practice ethical communication principles to communicate in a diverse and globally connected society.

Major Requirements (48-59 semester hours)


Students must choose one of the following tracks:


Cooperative Education Track


At least twenty-three (23) semester hours from the following:

Traditional Track


Complete a minimum of fifteen (15) semester hours from the following*:

At least one (1) course must be COM designated and numbered 300 or above, and no more than two (2) non-COM designated courses may count towards the fifteen semester hours.

*Note:


  • COM 280  and COM 480  can only be taken once each for credit towards requirements.

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