Apr 25, 2024  
2019-2020 Traditional Undergraduate Academic Catalog 
    
2019-2020 Traditional Undergraduate Academic Catalog [ARCHIVED CATALOG]

Business Administration, B.A.


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Students who have successfully completed a B.A. in Business Administration from Lakeland University should be able to:

  • Explain the major concepts in the functional areas of accounting, economics, marketing, finance, management, leadership, and management information systems.
  • Construct and present effective oral and written forms of professional communication.
  • Identify the key legal and ethical issues related to contemporary business conduct.
  • Demonstrate responsible and effective workplace behavior skills and traits in a professional business environment.

And the completion of at least one emphasis designated for the Business Administration major:


Cooperative Education (23-27 semester hours)


*Only available to Business Administration or Organizational Management majors.

Digital Marketing (12-13 semester hours)


Graphic Design (15-16 semester hours)


A student is not eligible to choose this emphasis if completing a major in Graphic Design.

Retail Management (15-16 semester hours)


Sales Management (12-13 semester hours)


Student Designed (12 semester hours)


Students may propose a twelve (12) semester-hour emphasis in an area of academic interest that complements their major in the J. Garland Schilcutt School of Business and Entrepreneurship. Students may fulfill the emphasis requirement by completing current courses offered by the J. Garland Schilcutt School of Business and Entrepreneurship, courses offered in other Schools or internship experiences that are relevant to the area of interest. This emphasis plan must be approved in advance by the student’s academic advisor and the Dean of the J. Garland Schilcutt School of Business and Entrepreneurship. Cooperative Education courses may not be used to satisfy the requirements of this emphasis.

Optional Emphases to Supplement this Major:


Notes:


  • A student completing a major in Business Administration with a Management emphasis is not eligible to complete a major in Sport Management and Leadership with an Athletic Administration emphasis. The student may complete a different emphasis.
  • A student completing a major in Business Administration is not eligible to earn a major in Organizational Management.
  • A student completing a major in Business Administration is not eligible to earn a minor in Cooperative Education.*
    • A student is not eligible to complete Cooperative Education emphasis requirements of other majors.
  • Students pursuing two or more Business and Entrepreneurship majors requiring completion of an emphasis must select a separate emphasis area for each major, mindful of any emphasis restrictions.
  • ^Degree restrictions apply.

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