HSP 491 - Hospitality Leadership and Strategy (WI)
Semester Hours: 3 (Writing-Intensive)Hospitality Leadership & Strategy will introduce students to the development of a new hotel brand concept which includes a food and beverage concept. This is a capstone class. Students will develop a construction plan, marketing plan, ownership plan, return on investment plan, and commercial selling the concept. This plan will be presented to an audience as the final.
